Fixed eye line
The eyes sit at the same height in every image, so your category pages look calm and consistent.
Full service
Rather not generate the images yourself?
We plan your collection with you and deliver the finished images, exactly to your specifications. You set the direction, we make it happen.
How it works
From your collection to finished images.
You bring your pieces and requirements, we take care of planning, generation and review.
1. Plan the collection
We go through pieces, looks and use with you: store, campaign or social.
2. Set the requirements
Together we define models, poses, eye line, light and background, consistent across all pieces if you like.
3. Create the images
We generate and review every image until fit, details and look are right.
4. Delivered
You get the images in the formats you need, ready for your store and campaigns.
What we deliver
Your requirements, exactly as specified.
Your models
We work with the models from our gallery or train a custom model for your brand.
Poses and framing
Full body, half body or detail, standing or in motion: one consistent series for the whole collection.
Straight from the source
Because we build Typelense ourselves, we can also deliver requirements that go beyond the app.
Consistent look
Light, background and cropping stay the same across every piece, as if from a single shoot.
Ready-to-use formats
We deliver the aspect ratios and resolutions your store, marketplaces and campaigns need.
Product photo standard
Applied to your image style guide.
Do you have a product photo standard for your store and marketplaces? We apply it image by image. If you do not have one yet, we define the requirements together in the briefing.
01Eye line and anchor lines
Eyes, waistband or shoe soles sit at the same height in every image, so your product listing lines up whatever sits side by side.
02Fixed canvas
One aspect ratio for the whole range, such as 4:5, plus a master at double resolution for zoom and retina displays.
03Cut-outs on pure white
Products cut out on pure white or with a transparent background, model shots on seamless white or in your scene.
04Contact shadow
A soft, consistent shadow under every subject, so even white items keep their outline on a white background.
05Safe margin and fill factor
Subjects centered on the body axis, with a fixed margin to the edge and the same visual weight for accessories.
06Consistent poses
One reference stance for front, back and side views in profile. Lifestyle and motion shots are kept deliberately outside the grid.
07Color accuracy
sRGB, a fixed white balance and a check against your reference color, so the product looks in the store the way it does in real life.
08File names and image sets
Named by item number and view, with a complete image set for every colorway, ready to import into your store system.
Examples from Typelense
Every image is fully AI-generated, each from a single product photo.
Create them yourself or have them created?
Create them yourself
With the app you create the images yourself, whenever you want. From €22 a month, with 8 free credits to try.
Start for freeHave them created
We handle planning, generation and review and deliver finished images. You get a quote based on the size of your collection.
Request a projectQuestions about the full service
What does the full service cost?
It depends on the number of pieces, shots and requirements. After a short call you get a quote for your collection.
Do you work to our product photo standard?
Yes. Send us your image style guide and we apply aspect ratio, eye line, cut-outs, shadows, color space and file names exactly as specified. If you do not have one yet, we define the requirements together in the briefing.
Do you also deliver cut-outs and detail shots?
Yes. Besides model shots in front, back and side view, we deliver cut-outs, detail shots and lifestyle images, for apparel as well as accessories.
What do you need from us?
Product photos of your pieces (flat lay, hanger, mannequin or studio) and your requirements for models, poses and use. Anything missing we clarify in the call.
How long does it take?
That depends on the scope. We agree on the timeline together during the briefing.
What can I use the images for?
The images are made for your store, campaigns and social channels. We set out the usage rights in the quote.
Can I continue on my own later?
Yes. You can create images yourself with the app at any time, and both ways can be combined.